About Us

About Nature's Expression

Nature's Expression is a Canadian wholesale supplier specialized in natural gifts and souvenirs including crystals, semi-precious stones, minerals and Himalayan salt products. We have been in business, supporting retailers for over 34 years. Our products support the communities they are made in and come from ethical and sustainable sources.

We provide online and phone support for all customers and strive to meet your needs with flexibility and openness. Your questions or concerns will be handled promptly and with the utmost respect for your needs. We are honoured that you have chosen us to supply you with unique natural gifts and souvenirs.

We supply to retailers such as gift and souvenir stores, metaphysical stores, museums, science and nature establishments, book shops and more, throughout Canada and the US. In addition to our core stone and crystal products, we supply genuine handmade stone jewellery, Himalayan salt products, Tibetan singing bowls, wind chimes, candles, incense and aromatherapy.


À propos de Nature's Expression

Nature’s Expression est une entreprise de gros Canadienne spécialisée dans les cadeaux et souvenirs naturels, incluant les cristaux, les pierres semi-précieuses, les minéraux et les produits de sel Himalayen. Nous supportons les entreprises et commerçants à travers nos opérations depuis 34 ans. Nos produits supportent les communautés d’où ils proviennent et nous achetons les produits faits éthiquement et de manière durable.

Nos clients sont supportés en ligne et par téléphone pour que l’on puisse traiter leurs commandes avec flexibilité et transparence. Vos questions et soucies seront traitées avec respect et promptitude. Nous sommes honorés que vous nous avez choisi pour vous fournir vos cadeaux et souvenirs naturels.

Nous fournissons les détaillants comme les boutiques de cadeaux, de souvenirs, de produits métaphysiques, musées, sciences, de produits naturels, de livres et autres, à travers le Canada et les États-Unis. À part notre gamme clef de produits de cristaux, nous fournissons les bijoux de pierre faits à la main, les produits de sel Himalayen, les bols tibétains, les carillons, les chandelles, l’encens et l’aromathérapie.
Mission: Nourishing the world through nature and positivity; paving a path to enlightenment. Vision: The leading Canadian Supplier of natural healing products, gifts and souvenirs; building exceptional customer relationships. Values: Integrity, customer-focused, team unification. Behaviours: 1. integrity - truthful, transparent, committed. 2. customer focused - strong, supportive partners. 3. teamwork - determined, hard-working, creative, collaborative, supportive, resilient

2020 Leadership Message


Reflecting on 2019, it has been a year of change both within our company and within the retail market. Each year we strive to be better than the previous year, and this year is no exception. We strive for continuous improvement in everything we do. This year, we have asked our leaders to share their 2020 message with you. We wish you a happy and prosperous 2020, and thank you for being our retail success partners!
    ~ Greg Stump, CEO & Linda-Ann Bowling, COO

I'm so happy that I joined Nature’s Expression 5 years ago. While it’s just a minor time span versus how long this company has been running, I am so grateful I’m here. Greg and Linda-Ann have instilled in all of us the power to ensure each customer has a positive experience with us no matter how we get there. I love our philosophy where we don’t “close sales” we build relationships, we don’t provide customer service, we provide a customer experience. Within that interaction, we ensure we hold what each individual customer needs. This doesn’t feel like a job to me, this feels like a home and I enjoy every minute of being here and working with you.
    ~ Michele Stoneburgh - Business Operations Manager

I love the dedication that the team here has. Each person cares immensely about what it is we do, everyday. Supporting our team and our customers is so important to each of us here at Nature’s Expression. We strive to build strong relationships with each of you and support you in any way we can. Please contact us if you need anything. We are committed to your success. It is my pleasure to serve you.
    ~ Dustin Lavigne - Finance Manager

I’ve worked for this company for over 16 years, and can truly say I love what I get to do. Watching for new trends and traveling the world to find unique items is nothing I ever expected to be doing for my job.
Sourcing suppliers who are socially responsible in their locations is also important. It goes to the core of our values. We try to find suppliers who give back to their communities, treat their workers fairly and are environmentally conscious. This year we have new items in a number of categories and I look forward to sharing them with you.
    ~ Karen Pinnell - Procurement & Product Development Manager

As I reflect on my past 10 years with Nature's Expression, it strikes me how much we've grown during my time here. I think back to my very first catalogue which showed only a small portion of what is shared now, especially the minerals and crystals. It took many long hours of photography and information gathering to make this catalog what it is today. The same goes for the website. Back in 2010, we had less than 300 items listed. Most orders were over the phone or by fax. Today I am proud to say we share nearly 2,500 product listings with you on our website and are continuously striving to share more. I appreciate working for a company who values honesty, integrity and transparency. Everything that I have accomplished thus far has been with the support of my work family, and for that, I am so grateful.
    ~ Melissa Brown - Projects Manager

Our committed team of people endlessly want to support you, our customers, while enjoying our work immensely. We are surrounded by amazing people, remarkable products and the abundant vision that Greg and Linda-Ann help us realize every day. The market for ‘new age’ has become the ‘now age’, and our incredible new products, as well as our time tested and true products, are only expected to continue growing exponentially. As our businesses grow together, we thank you for being a part of our story. Every year brings us an opportunity to reflect on the year past and the tremendous possibilities for the future. With the dedication and commitment of not only our wonderful customers, and our extremely hard working dedicated team, 2020 is set to be an exceptional year.
    ~ Kaitlin Robertson - VP of Sales and Marketing

30th Anniversary Message from CEO Greg Stump (2018)


It seems like only yesterday that I bought my first crystal… as it turns out, that was thirty years ago. I soon opened my one bedroom apartment to sell a few stones and crystals. Shortly after, I had crystals stored in every nook and cranny that you could imagine, including stones under the bed and quartz in the oven. The seed for natural products was planted in that apartment.

I remember sitting on the floor in the middle of my apartment gluing pewter animals on amethyst, originally called Creations on Crystal™. These and many other items that were developed in that apartment have withstood the test of time.

My first product was a plant crystal, but then I realized that a crystal could be put anywhere. My goal became to make crystals available to everyone. In this spirit, I enjoyed putting my creativity to work. In 1990, I met Linda-Ann who later became my wife and partner. Together we started forming a bigger vision, shaping our future, and the business along with it. She even traveled to Brazil and Asia with me on buying trips in the early days. Our skill sets were perfect complements and the company started to flourish. Over the next several years, new items were developed with the idea that they would be unique and timeless. Linda-Ann was incredibly supportive, and knew that these ideas could be big sellers. So, with her nudge (or shove, depends on who you ask), the next item was a little assortment of colourful rocks called Rocks-in-a-Box, followed by Canadian Rocks, and Canadian Rockies. These last two products are still with us.

The items we created needed to have some perpetuity and durability, and yet reflect the natural beauty of the earth. I took my talents to the drawing board again and created the Medicine Bag. These bags not only had a crystal, but also offered a bit of indigenous history, and originally were made with deer hide. A vial with pure gold leaf was next, made right here in our warehouse. Many hours of experimentation were required to ensure this product was of the highest quality. Nature’s Expression was the first kid on the block offering natural, unique specimens and souvenirs. We helped to develop this industry, giving us a lot of firsts. We were also the first in Canada to offer Totem Stones.

As time passed, these products were no longer enough to satisfy the growing demand for natural products, so I went travelling to find selenite lamps and fossils from Morocco, meditation pillows from India, and singing bowls from Nepal. While at a show in Hong Kong I was referred to an Ashram in India hand making Nature’s Garden incense. We still carry these natural and uplifting scents (with the perfect name too!). I liked India so much, I accidentally missed my return plane.

As we celebrate our 30th year in business, we recognize the contribution that you, our customers, have made to our success. Enjoy the many new items that we continually strive to bring our mutual success. Our thirty years of growth can be attributed to our loyal customers, great staff, and the beauty and purity that Mother Nature provides to us. We thank you for being on this journey with us as we look forward to bringing you new items and more timeless sellers. Greg Stump, CEO